Assignment 2 // (3D Type)

Assignment 2 // Typography as a Semiotic Resource (3D Type)

For the second assignment of this unit, we were required to team up and use the initials of a given celebrity to create 3D Typography which would represent the character. Me and my partner in crime Perry Rowe were given the “celebrity” Jack the Ripper for this assignment. You can see Perry’s side of the development process by visiting his blog // www.perryrowevisualthinking.wordpress.com

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Brief Notes

– Understanding how truth value in photography can have it’s effect on the target audience.

– Semiotics in a social environment.

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Recommended Reading

– Reading Images: The Grammar of Visual Design by Kress Grunther and Van Leeuwen

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The second part of this assignment will be to create promotional material for the 3D Typography we are due to make, but I will recap on this later in the blog.